Plush Soft Toy for Babies

A beautifully soft character made for little hands, everyday cuddles and imaginative play

$32.95

Choose from three Australian-designed characters, each with its own personality and carefully finished details.

A soft first friend for cuddles, comfort and imaginative play

Suitable from birth and independently lab tested to EN 71 standards

Australian-designed character with its own playful personality

Select your favourite character above and we’ll send the one you choose.

Ships from Melbourne • Free AU shipping over $40 • 30-day returns • Secure checkout

Character
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Arthur plush teddy bear soft toy for babies, wearing a party hat

Plush Soft Toy for Babies

$32.95

$32.95

Meet Their New Little Friend

From newborn gifting to toddler adventures, these plush soft toys are designed to become familiar little companions. Their gentle textures, manageable sizes and playful personalities make them lovely for cuddles, pretend play and taking along on everyday outings.

Choose from Arthur B., Cocoa or Jemima, with each character bringing its own distinctive look and story. They are Australian designed, suitable from birth and independently lab tested for mechanical and physical safety, flammability and migration of certain elements under relevant EN 71 toy safety standards.

Why Parents Choose These Soft Toys

Soft enough for gentle newborn cuddles

Easy for growing hands to hold and carry

Independently lab tested for added reassurance

Choose the exact character you would like

Encourages storytelling and imaginative play

A thoughtful gift they can treasure as they grow

Designed for Everyday Cuddles and Play

From quiet newborn cuddles to toddler adventures and imaginative play, these soft characters are made to be loved through every stage. Their gentle textures, friendly faces and easy-to-carry sizes make them thoughtful companions at home, in the pram or while visiting family.

Product details

Why families love them

  • Soft, tactile fabrics that invite cuddles and gentle play
  • Characterful designs that encourage stories and imaginative adventures
  • Compact sizes that are easy to carry in the pram or nappy bag
  • Suitable for newborn gifts, baby showers and first birthdays
  • Each character has independently documented safety testing
  • Designed in Australia

Meet the characters

Arthur B. — Wilma Bear

Wilma is a soft caramel-coloured bear with charming corduroy ears and a festive corduroy party hat, finished with a pink pom-pom. At approximately 20 cm tall, she is compact enough for little hands and everyday adventures. Wilma loves performing magic shows for her imaginary friends, making wishes on ladybirds and giving her mum the very best hugs. She is less enthusiastic about spiders.

Cocoa — Betty Hippo

Betty is a joyful little hippo made from soft cotton plush. She wears a blush-pink party hat finished with a mustard pom-pom, giving her a playful look that suits celebrations, gifting and everyday cuddles. Betty loves going to the circus, cooking cupcakes with her mum, singing loudly and playing dress-ups. She does not like spiders.

Jemima — Petunia Duck

Petunia is a cheerful cotton-plush duck wearing a cosy Australian merino wool beanie. Her long corduroy-style legs and playful expression give her plenty of personality for cuddles, storytelling and adventures beyond the nursery. Petunia loves ice-cream sundaes, collecting little treasures and playing on her swing. She does not like spinach.

Product details

  • One plush character per purchase
  • Choose Arthur B., Cocoa or Jemima
  • Arthur B. measures approximately 20 cm
  • Cocoa measures approximately 25 cm
  • Jemima measures approximately 25 cm
  • Suitable from birth
  • Australian designed
  • Soft, tactile construction
  • Character-specific materials and details
  • Independently lab tested
  • Adult supervision recommended

Character colours may appear slightly different between screens and lighting conditions.

Arthur B.: approximately 20 cm.

Cocoa: approximately 25 cm.

Jemima: approximately 25 cm.

Suitable from birth. As soft toys are flexible, measurements may vary slightly depending on how the character is positioned.

Materials

Arthur B.: soft plush with corduroy ears and party-hat details.

Cocoa: cotton plush.

Jemima: cotton plush body with an Australian merino wool knitted beanie and recycled polyfill filling.

Care instructions

For small marks, gently spot clean with a damp cloth.

When a full wash is needed: place the toy inside a mesh laundry bag, machine wash on a gentle cold cycle, gently reshape after washing, lay flat to dry completely. Do not tumble dry. Do not bleach.

Always follow the instructions on the sewn-in care label if they differ from the general guidance above.

Orders ship from Melbourne, Australia, via Australia Post.

Delivery options and current timeframes are shown at checkout. Tracking will be emailed once your order has been dispatched.

Free standard shipping is available on eligible Australian orders over $40.

Eligible unused products may be returned within 30 days in accordance with the Honey & Sage returns policy. Products must be unused, unwashed and returned with all original tags and packaging attached.

This product comes with guarantees that cannot be excluded under the Australian Consumer Law.

These soft toys are suitable from birth and have been independently lab tested for:

  • Mechanical and physical properties under EN 71-1
  • Flammability under EN 71-2
  • Migration of certain elements under EN 71-3

The testing includes requirements relevant to soft-filled toys intended for children under 36 months.

Use under adult supervision. Inspect the toy regularly, paying particular attention to seams, hats, pom-poms, knitted accessories and other attached details. Stop using the toy if it becomes damaged or if any component becomes loose.

Safe-sleep note: Soft toys are for supervised cuddles and play. Keep all soft toys and loose items out of a baby’s sleep space. Red Nose recommends keeping the sleep space clear of soft items for babies during sleep.

FAQs

Yes. Enter the recipient’s address at checkout and we can send it directly to them. Prices are not included inside the parcel. Add your message at checkout if you would like us to include a gift note.

Yes. Arthur B., Cocoa and Jemima are labelled and independently tested as suitable from birth. Adult supervision is still recommended, and the toy should be inspected regularly for damage.

You will receive the character selected before adding the product to your cart: Arthur B. is Wilma Bear, Cocoa is Betty Hippo, and Jemima is Petunia Duck. One character is included per purchase.

Arthur B. measures approximately 20 cm tall. Cocoa and Jemima each measure approximately 25 cm tall. As soft toys are flexible, measurements may vary slightly depending on how the character is positioned.

Materials vary by character. Arthur B. is made from soft plush with corduroy details. Cocoa is made from cotton plush. Jemima has a cotton-plush body, an Australian merino wool beanie and recycled polyfill filling.

Yes. Each character has been independently lab tested for mechanical and physical properties, flammability and migration of certain elements under relevant EN 71 toy safety standards. The testing documentation lists the products as suitable for ages 0+.

No soft toy should be left in a baby’s sleep space. Use the character for supervised cuddles and play, then remove it before placing baby down to sleep.

Spot clean small marks with a damp cloth. For a full wash, place the toy in a mesh laundry bag and machine wash on a gentle cold cycle. Reshape and lay flat to dry. Do not tumble dry or bleach. Always check the sewn-in care label first.

Yes. The soft texture, character story and suitable-from-birth age grading make these toys thoughtful additions to newborn and baby-shower gifts. They can also be paired with a swaddle, blanket or other nursery essential.

A note from Kate

A soft toy is one of those gifts that can stay with a child well beyond the baby stage. I chose these characters because they feel playful and a little different, without being loud or overdone.

Each one has its own personality, soft tactile details and a size that is easy to carry from home to the pram, the grandparents’ house or wherever the day goes. They are lovely on their own and especially sweet added to a newborn or first-birthday gift.